The renowned Iris Ceramica Group showroom, created for BELLE MAISON Tbilisi by the Florence-based architectural studio Area-17, is more than an exhibition space.  It is a conceptual environment designed for professionals who shape the future of architecture and interior design.

Spread across 700 sq.m., the showroom presents the full expressive power of ceramics: wall, floor, and facade solutions, alongside design innovations never before introduced to the Georgian market.

In this refined space, visitors can explore the region’s largest stock of premium Italian ceramic tiles from globally respected brands: Ariostea, Fiandre, FMG, Iris Ceramica, and SapienStone.

A wide array of styles, colors, formats, and finishes becomes one of BELLE MAISON’s defining strengths.

Premium Italian Ceramics - Now at Optimal Prices

It is widely known that the highest-quality ceramic tiles with the most distinctive designs are produced in Italy. These materials are often perceived as expensive. But now, the market is changing.

BELLE MAISON is redefining how premium ceramics are valued:

Instead of inflated pricing and artificial “discounts”, the company introduces transparent, optimal prices for authentic Italian materials.

In a market where 30–40% discounts often mask artificially raised prices, BELLE MAISON offers a simple question:

Why pay a premium for a medium-sized tile (280×120), when you can purchase a 300×150 cm large-format Italian tile at the same, or even lower, cost, directly from stock?

The Power of Large-Format Tiles

Large-format tiles offer significant visual and functional advantages:

• Fewer joints create a smooth, seamless surface

• Colors flow naturally, enhancing visual continuity

• Spaces appear larger and more refined

• Perfect for bathrooms, kitchens, living rooms, exteriors, and high-traffic commercial spaces

At BELLE MAISON, these large-format tiles are available at the most competitive prices on the market.

Beyond Traditional Designs - Discover Real Innovation

If traditional ceramic aesthetics: white marble, beige tones, grey concrete, feel predictable, the renewed premium showroom at BELLE MAISON offers a completely new world of design.

Here, ceramic surfaces become a medium of innovation, with colors, formats, and textures that surprise even seasoned industry professionals.

And modern ceramics extend far beyond matte or glossy finishes.

BELLE MAISON presents exclusive textures rarely found elsewhere:

• Glint – a warm, shimmering, three-dimensional structure inspired by natural stone reflections

• Silk – a velvety surface reminiscent of soft silk

• Feel – a tactile, wood-like texture with natural warmth

• Lapped – a refined finish with authentic quarried stone character

BELLE MAISON Has Brought Transformational Change to the Market

• 50,000+ sq.m. of premium, exclusive ceramic stock and 140 unique designs

• Optimal pricing on Italian premium ceramic tiles - unmatched in quality and value

• Proof that a larger, technologically advanced tile can cost the same as a smaller, lower-quality one offered elsewhere

• An expanded selection of premium finishes: marble, onyx, concrete, stone, metal, rubber, gypsum effect

• A wide range of unique large formats: 300×150, 300×100, 270×120, 150×100, 150×75, 120×120, 100×100

• Innovative surface finishes: Glint, Silk, Feel, Lapped

A Conceptual Showroom of the World’s Iconic Premium Brands

Uniting global design brands, advanced technologies, and Italian craftsmanship, BELLE MAISON’s conceptual showroom sets a new benchmark for architectural materials in Georgia.
With its dedication to quality, thoughtful curation, and forward-looking vision, the company offers the finest design solutions to both professionals and design-conscious homeowners.

See you at BELLE MAISON - where future-forward design begins.